Communication and Media Studies 411
COMS 411: Public Relations Media and Campaigns
Prerequisites: COMS 130 (completed with a “C” or better), COMS 225, COMS 231, COMS 330 (completed with a “C” or better), and either COMS 104 or COMS 235, or permission of instructor.
Credit Hours: (3)
Use of media to achieve motivation within various target audiences; theory and nature of materials emanating from a public relations department or counseling firm; practical analysis and development of specialized communication materials to gain reaction and support from specialized groups.